Many of us may be busy in writing compelling content for our blog and forgetting to analyse the current visitors and trends that are driving traffic. Google Analytics is a great free tool that offers loads of information on visitors and traffic source of our blogs. If you can spend time once a week on analysing the important metrics of Google Analytics, you can take your blog to next level.
The 5 most important Google Analytics metrics we should check are:
1. New vs. Returning Visitors
2. Keywords
3. Referring Sites
4. Top Content
5. Visitor Loyalty
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